How was the Louis XVI watch brand created?
Swiss quality
In 2012, when we first wanted to enter the watch business, insiders advised us against it. They did not share our vision and told us that only prestigious brands with several decades of experience in the market can succeed. We did not let them discourage us and followed our dream of building our own watch brand. We wanted to share our passion for watches with people all over the world. Since we weren't lucky enough to be born into a dynasty of watch brands, we began to delve deep into the history of watches.
The story of King Louis XVI, a true watch fanatic, seemed particularly interesting to us. He was the last monarch of France and was deeply fascinated by watches. When he was stressed, he liked to calm down by taking the watch apart and putting it back together again. He also commissioned the great watchmaker Abraham Louis Breguet to create a special watch for him and his wife. We found his story and his love for watches so fascinating that we decided to name our watch brand in his honor.
Driven by curiosity and passion, we created our first ATHOS watch. Many more have been added since then. We are constantly experimenting with new designs, materials and technical innovations to create watches that bring a touch of royalty from the past to the here and now - to you. Our goal is to make each of our new collections even more beautiful and royal. This is our mission and what we strive for. We want more. We want to make watches that offer the best quality, the best design and the best price. Join us and start living the royal lifestyle! 
Where do we make our watches?
Yes, you guessed right. It is Switzerland - the land of precision - it is known worldwide for the best watchmaking. Swiss watches are rightfully considered the most reliable and high-quality watches. Craftsmanship and constant innovation, refined over centuries, have made Switzerland the undisputed market leader in the watchmaking industry. Switzerland therefore protects its watches with the "Swiss Made" seal of quality. In order for a watch to bear the coveted "Swiss Made" seal, it must meet the guidelines of the Swiss state. These regulations legally ensure the renowned quality and longevity of Swiss watches.
You can view our entire range of Louis XVI watches by clicking HERE.