TW-Steel watch
TW-STEEL is a Dutch company known for producing large watches. The company was founded in the Netherlands in 2005 by Jordy Cobelens together with his father Ton. By 2010 they were a sponsor of the Renault F1 formula team thanks to which special editions of the watches were produced. Until 2012 the company was a sponsor of Lotus F1, when a collection was also created for this collaboration, and currently they sponsor the Sahara Force India F1 team, where the TW-Steel watch is always seen on the wrist of the drivers on the podium. Their logo is also on the racers' overalls and F1 cars.
TW-Steel men's and women's watches range from classic styles suitable for more formal events, to sporty designs and extravagant pieces. TW-STEEL watches feature Japanese Citizen Miyota movements and Swiss Ronda movements. The brand's credo is "Smile, breathe and go slow".
The faces of the brand include singer Kelly Rowland and famous F1 racers such as David Coulthard (62 wins) and Brazilian racer Emerson Fittipaldi (500 wins), motorcycle racer Mick Doohan, and world-famous DJ Mitchell Niemeyer.